Step 1: Network
I’ve been working in the IT industry for a little over 5 years, primarily as a recruiter, for a company in Minneapolis called Concord USA (be sure to contact Concord for any of your Data Management, Integration, or Enterprise Architecture needs!!).
As a commissioned employee, I learned early on the importance of a strong network. Networking 101 in my book is defined as such: Reach out and connect with as many good people as humanly possible, establish a good relationship, and they’ll want to hopefully do business with you in the future.* Concord has given me an opportunity to do that every single day. It was through this work that I met the developer of our iPhone App, Jason Blood.
Step 2: Engage
Jason is one of the best .NET resources in the Twin Cities, and worked for us at Concord’s largest client at the time. The project was a huge success and Jason continued to land cool contracts at great clients around the Twin Cities. I’d reach out to him from time to time, just to stay in touch. Luckily, it was our connection on LinkedIN that informed me he was building iPhone Apps; he just finished developing uCook.
I called him to share our idea, and asked him if he’d like to be involved.
As a local Minnesotan, Jason quickly understood the vision for our app, and expressed interest in the development. Since we didn’t have a bunch of dough to throw at a developer, it was important for us to find a local resource with intimate knowledge of Minneapolis, and to structure a deal that could reap nice rewards for all parties involved, with minimal initial investment. For Jason’s fee, he agreed to a profit share, essentially a 50/50 split of all sales revenue.
This seemed more than fair to us, we didn’t have to pay a large sum up-front, and it assured us that Jason would give the development close attention, as he had vested interest in the success of the app.
*A common side-effect of networking = Getting connected to more cool and talented resources. Jason introduced me to Jane Mitchell of Rainbow Rabbit, who I’ll write more on later, and who is finishing up the design of our app.
Total development Cost to date – $0.00